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What it is and how to build a community on Instagram
A Community is a group of people who share common goals and interests, actively participating on social networks.
Editorial Plan and Calendar: let's see the differences
Editorial Plan vs Editorial Calendar. We've all heard of them at least once, but do we really know what they are?
How to make an ad hoc editorial plan
The Editorial Plan is a document useful for establishing the contents that will be published and shared with the target audience.
With the world of social media now a true extension of the real world - and in some cases even replacing it - and with digital becoming increasingly popular in every corner of the world, being on...
How to get the Blue Check on Instagram?
The Blue Check next to your name on Instagram, also known as the Blue Badge, is nothing more than a verification badge.
Why Micro Influencers are Better than a Famous Influencer, and How They Can Help Your Business.
Influencer marketing is a well-established method for promoting brands, products and services. In fact, more and more companies are including influencers within their marketing strategy and, conv...